ITV Hits Such as I'm a Celebrity to Stay Free to Watch After Sky Takeover The acquisition of ITV's media and entertainment divisions by Sky in a £1.
6 billion deal has sent shockwaves through the UK broadcasting industry.
While many are hailing this as a major coup for both parties, with ITV's popular shows remaining free to watch until at least 2034, there are also those who see this move as a threat to the very fabric of free to air television.