FIFA President Nixes Idea to Sell Stakes in World Cup to Private Equity Investors FIFA President Gianni Infantino's recent decision to abandon plans to sell stakes in the World Cup to private equity investors has brought relief to soccer fans and organizations worldwide.
However, this reversal raises questions about the motivations behind the initial proposal.
FIFA Forward Enterprise, the ill fated plan that sparked widespread criticism, aimed to consolidate commercial and event operations into a new subsidiary.